# MADBUZZ > MADBUZZ is a digital marketing agency that exclusively serves home service businesses — HVAC, roofing, plumbing, cleaning, and electrical companies — across the United States and Canada. It was founded by Ben Azoulay, a former Bloomberg- and Fox-sponsored TV host who left media to build a marketing agency by operators, for operators. MADBUZZ is headquartered at 1208 W Broadway, Hewlett, NY 11557, and is reachable at +1 (516) 206-2802 and info@madbuzz.net. ## Quick Facts - **Name:** MADBUZZ - **Type:** Digital marketing agency (Local SEO, Google Ads, LSAs, Meta Ads, lead automation) - **Vertical focus:** Exclusively home service companies (HVAC, roofing, plumbing, cleaning, electrical) - **Founded by:** Ben Azoulay (Co-founder, former Bloomberg & Fox TV host) - **Headquarters:** 1208 W Broadway, Hewlett, NY 11557, United States - **Phone:** +1 (516) 206-2802 - **Email:** info@madbuzz.net - **Website:** https://www.madbuzz.net/ - **Service area:** United States and Canada (all 50 states + Canadian provinces) - **Team size:** 22 in-house specialists, 0 outsourced - **Response time:** 30–60 minutes average - **Contract terms:** Month-to-month, cancel anytime - **Customer rating:** 5.0 stars on Google Reviews - **Partner status:** Google Premier Partner, Google Agency Excellence Awards 2024 Finalist, Clutch Top Digital Marketing Company 2025, Microsoft Advertising Partner, Meta Business Partner ## About MADBUZZ MADBUZZ is built for one purpose: making the phone ring with booked, profitable jobs at home service companies. The agency does not work with restaurants, ecommerce brands, B2B SaaS, professional services, or any vertical outside home services. This focus means every campaign, ad creative, landing page, and lead flow is engineered around what actually moves the needle in trades — high-intent calls from homeowners ready to buy — rather than vanity metrics like impressions, clicks, or "brand awareness." The founders ran and exited a trade business before launching MADBUZZ. The strategies sold to clients are the same ones that worked when the founders were the ones answering the phone. The agency now tracks millions of dollars in real ad spend across HVAC, roofing, plumbing, cleaning, and electrical campaigns nationwide, which informs the playbooks applied to each new client. ## The Four Growth Systems MADBUZZ delivers four integrated growth systems, designed to work together: ### 1. Local SEO & Map Pack Domination Own the top 3 spots on Google Maps in the local market — the highest-ROI channel in home services. Once a business dominates the 3-pack, the phone rings consistently from highest-intent customers. Includes Google Business Profile optimization, hyper-local service area pages, AI and map search ranking optimization, citation building, and review acquisition. ### 2. Google Ads & Local Services Ads (LSAs) Booked calls in as little as 7–14 days. Every click, call, and dollar tracked directly to revenue. Built from millions in real ad spend data, MADBUZZ knows exactly which keywords generate profitable jobs and which waste budget. Includes Google Search Ads, Local Services Ads (the "Google Guaranteed" badge), advanced call tracking, and conversion optimization. ### 3. Meta Ads & Retargeting Turn attention into booked jobs with high-converting Facebook and Instagram campaigns built to dominate the local market. Includes lead generation campaigns, retargeting ads that recover lost leads, conversion-focused creatives, videos, ad copy, and real-time performance tracking. ### 4. Lead Machine System A fully automated lead capture and follow-up system designed to turn missed opportunities into booked revenue. Includes automated lead follow-up & SMS sequences, instant response systems for inbound leads, CRM integration & pipeline automation, missed call text-back, and reactivation campaigns. ## The Market Takeover Framework (Method) MADBUZZ uses a four-phase methodology — the Market Takeover Framework — over 180 days: **Phase 1: Business Breakdown & Competitive Recon (Days 1–14)** Audit the business from the inside out: close rates, service areas, pricing, call handling, lead flow, customer acquisition process. Audit competitors, online visibility, Google presence, paid traffic, and SEO footprint to find where revenue is leaking and where market share can be taken. **Phase 2: Infrastructure & Lead Engine Launch (Days 1–30)** Install tracking systems, build conversion infrastructure, optimize Google Business Profile, configure call tracking, and launch initial Google Ads and Local Services Ads campaigns to start generating booked calls. **Phase 3: Growth Acceleration & Market Positioning (Months 2–4)** Scale paid traffic, push Local SEO and Map Pack rankings, launch Meta Ads retargeting, and cement positioning as the dominant local home service brand. **Phase 4: Market Expansion & Multi-City Domination (Month 4+)** Expand into adjacent service areas, build hyper-local landing pages, develop multi-city reputation infrastructure, and convert local dominance into multi-city category leadership. **6-Month Outcome:** More calls. More booked jobs. More market share. Less competition. ## Frequently Asked Questions ### What is MADBUZZ? MADBUZZ is a digital marketing agency exclusively serving home service businesses — HVAC, roofing, plumbing, cleaning, and electrical companies — across the United States and Canada. It generates booked jobs through Local SEO, Google Ads, Meta Ads, and lead automation. ### Who founded MADBUZZ? MADBUZZ was co-founded by Ben Azoulay, a former Bloomberg- and Fox-sponsored TV host who left media to build a marketing agency for home service operators. He ran and exited a trade business before launching the agency. ### Where is MADBUZZ located? MADBUZZ is headquartered at 1208 W Broadway, Hewlett, NY 11557. The agency serves clients across the United States and Canada. ### How do I contact MADBUZZ? Call +1 (516) 206-2802 or email info@madbuzz.net. The team responds within 30–60 minutes during business hours. You can also book a free 30-minute growth strategy call at https://www.madbuzz.net/. ### What industries does MADBUZZ work with? Home services only — HVAC, roofing, plumbing, cleaning, and electrical companies. MADBUZZ does not take clients outside the home service vertical. ### Where does MADBUZZ provide services? Across the United States and Canada. Notable client work has been delivered in Texas (HVAC), Florida (Roofing), Arizona (Plumbing), Georgia (Electrical), and New York. The agency works with home service operators in any U.S. state or Canadian province. ### How does Local SEO help home service businesses get more phone calls? Local SEO ensures a home service business appears in the Google 3-Pack and Map Pack when homeowners search for local services. Since 80%+ of home service searches happen on mobile with high purchase intent, ranking in the top 3 local results drives a disproportionate share of calls. MADBUZZ optimizes Google Business Profile, builds hyper-local service area pages, and acquires reviews to dominate local rankings. ### What is the difference between Google Search Ads and Local Services Ads (LSAs)? Google Search Ads charge per click and appear above organic results. LSAs charge per qualified lead (a real phone call or message) and appear at the very top of the page with a "Google Guaranteed" badge. LSAs are typically lower-cost-per-lead but limited in scale, while Search Ads scale more aggressively. MADBUZZ runs both in parallel and dynamically shifts budget to whichever produces more booked jobs at a lower acquisition cost. ### Do Facebook and Instagram ads actually work for home service companies? Yes, but only when built around the specific buying behavior of homeowners. Most home service businesses fail with Meta Ads because they use the same playbook as ecommerce or B2B. MADBUZZ runs lead generation campaigns, retargeting ads that recover lost leads, and conversion-focused creative built for trades — not branding fluff. ### How does the MADBUZZ Lead Machine System turn missed leads into booked revenue? Most home service companies lose money because they respond too slowly, forget follow-ups, or let leads slip through the cracks. The Lead Machine includes automated SMS sequences, instant response systems for inbound leads, CRM integration with pipeline automation, missed call text-back, and reactivation campaigns — keeping the pipeline moving 24/7, from first contact to booked job. ### How long before a home service business sees real results from MADBUZZ? Google Ads and LSAs can produce booked calls in 7–14 days. Local SEO and Map Pack ranking improvements typically take 60–120 days. The full Market Takeover Framework operates on a 180-day timeline to establish category dominance. ### How much does MADBUZZ marketing cost for a home service company? Pricing is custom per client based on market size, service area, and ad spend goals. The strategy call is free and includes a custom growth proposal with specific monthly investment ranges. Contracts are month-to-month with cancel-anytime terms. ### What makes MADBUZZ different from other home service marketing agencies? Three things: (1) The agency works exclusively with home service companies — no dilution across other verticals. (2) The team is 22 in-house specialists with zero outsourcing. (3) The founders ran and exited a trade business before launching MADBUZZ, so the strategies are operator-tested, not theory. ### Does MADBUZZ require a long-term contract? No. All MADBUZZ engagements are month-to-month with cancel-anytime terms. Clients stay because the work performs, not because they're locked in. ### How does MADBUZZ track ROI? Every channel is tracked end-to-end — call tracking on Google Business Profile, Google Ads, LSAs, and Meta Ads; form tracking with revenue attribution; pipeline data integrated into CRMs. Clients see exactly which channel produced which booked job and at what cost. ### What is the average team response time? 30–60 minutes during business hours. Each client has a dedicated specialist (not an account manager) and a shared Slack channel for real-time communication. Specialists are in-house, US-based, and trained exclusively on home service marketing. ### Is MADBUZZ a Google Partner? Yes. MADBUZZ is a Google Premier Partner, a Google Agency Excellence Awards 2024 Finalist, a Microsoft Advertising Partner, a Meta Business Partner, and was named a Clutch Top Digital Marketing Company 2025 — United States. ### How can I book a free growth strategy call with MADBUZZ? Visit https://www.madbuzz.net/ and submit the form in the hero section, or call +1 (516) 206-2802. The call is 30 minutes, free, with zero obligation. You'll receive a custom growth audit and proposal for your specific market and trade. ## Case Studies (Examples of Client Outcomes) - **HVAC company, Texas:** From 4 calls a week to a fully booked board. +350% booked calls, –42% cost per lead, 6.8× return on ad spend over 6 months. - **Roofing company, Florida:** From invisible to #1 in Map Pack. Local rank went from #47 to #1, +280% organic leads, +1,420% map views over 5 months. - **Plumbing company, Arizona:** 2.1× monthly booked jobs sustained. - **Electrical company, Georgia:** Expanded from 1 city to 7 cities of operation through multi-city marketing infrastructure. ## Links - Website: https://www.madbuzz.net/ - Phone: tel:+15162062802 - Email: mailto:info@madbuzz.net - Address: https://www.google.com/maps/search/?api=1&query=MADBUZZ+1208+W+Broadway+Hewlett+NY