MADBUZZ FAQ. Straight answers.

Yes — the MADBUZZ Promise is real leads and a ringing phone. Every campaign is built to produce real, exclusive leads (never shared with other contractors), every call and form is tracked so you can verify each lead yourself, and every engagement is month-to-month, so if your phone isn't ringing with real leads you can cancel anytime. No one can honestly guarantee a specific Google ranking or what an AI assistant will say.

MADBUZZ is a digital marketing agency exclusively serving home service businesses — roofing, HVAC, plumbing, electrical, remodeling, restoration and other home service companies — across the United States and Canada. It generates booked jobs through Local SEO, Google Ads, Meta Ads, and lead automation.

MADBUZZ was co-founded by Ben Azoulay, who produced branded programming for Bloomberg and Fox Business TV before going all-in on digital marketing for home service operators. The founders ran and exited a trade business before launching the agency.

MADBUZZ is headquartered at 1208 W Broadway, Hewlett, NY 11557. The agency serves clients across the United States and Canada.

Call +1 (516) 206-2802 or email info@madbuzz.net. The team responds within 30–60 minutes during business hours. You can also book a free 30-minute growth strategy call at https://www.madbuzz.net/.

Home services only — Roofing Contractors, HVAC Companies, Plumbing Companies, Electricians, General Contractors, Kitchen & Bathroom Remodeling, Home Renovation Companies, Window & Door Installers, Flooring Contractors, Painting Companies, Waterproofing Companies, Mold Remediation, Water & Fire Damage Restoration, Pest Control Companies, Landscaping & Lawn Care, Pool Installation & Maintenance, Fence & Deck Contractors, Garage Door Companies, Handyman Services, Insulation Contractors, Solar Installation Companies, Foundation Repair Contractors, Gutter Installation & Cleaning, Cleaning Companies. MADBUZZ does not take clients outside the home service vertical.

Across the United States and Canada. Notable client work has been delivered in Texas (HVAC), Florida (Roofing), Arizona (Plumbing), Georgia (Electrical), and New York. The agency works with home service operators in any U.S. state or Canadian province.

Three things: (1) The agency works exclusively with home service companies — no dilution across other verticals. (2) The team is 22 in-house specialists with zero outsourcing. (3) The founders ran and exited a trade business before launching MADBUZZ, so the strategies are operator-tested, not theory.

Yes. MADBUZZ is a Google Premier Partner, a Google Agency Excellence Awards 2024 Finalist, a Microsoft Advertising Partner, a Meta Business Partner, and was named a Clutch Top Digital Marketing Company 2025 — United States.

30–60 minutes during business hours. Each client has a dedicated specialist (not an account manager) and a shared Slack channel for real-time communication. Specialists are in-house, US-based, and trained exclusively on home service marketing.

Pricing is custom per client based on market size, service area, and ad spend goals. The strategy call is free and includes a custom growth proposal with specific monthly investment ranges. Contracts are month-to-month with cancel-anytime terms.

No. All MADBUZZ engagements are month-to-month with cancel-anytime terms. Clients stay because the work performs, not because they're locked in.

Google Ads and LSAs can produce booked calls in 7–14 days. Local SEO and Map Pack ranking improvements typically take 60–120 days. The full Market Takeover Framework operates on a 180-day timeline to establish category dominance.

Every channel is tracked end-to-end — call tracking on Google Business Profile, Google Ads, LSAs, and Meta Ads; form tracking with revenue attribution; pipeline data integrated into CRMs. Clients see exactly which channel produced which booked job and at what cost.

Visit https://www.madbuzz.net/ and submit the form in the hero section, or call +1 (516) 206-2802. The call is 30 minutes, free, with zero obligation. You'll receive a custom growth audit and proposal for your specific market and trade.

Most companies start with Google Ads and Local Services Ads for fast calls (often within 7–14 days) while local SEO builds compounding Map Pack rankings over 60–120 days. The Lead Generation Machine protects every lead those channels produce.

Google Search Ads and Local Services Ads can produce booked calls in as little as 7–14 days after launch, once tracking, verification and campaigns are live. Local SEO is the slower, compounding channel; ads are the fast one.

Google Search Ads charge per click and appear above organic results. Local Services Ads charge per qualified lead — a real call or message — and appear at the very top of the page with a Google Guaranteed badge. LSAs are usually cheaper per lead but limited in volume; Search Ads scale further. MADBUZZ runs both and shifts budget to whichever produces booked jobs at the lower cost.

No. Ad spend is billed by Google directly to your card or account. MADBUZZ charges a management fee, and you keep ownership of the ad account.

It depends on your market, trade, average ticket and how many jobs you can handle. During the free strategy call we model a budget range for your specific market and service mix before you spend anything.

Yes. Your ad account, call tracking data and landing pages stay in your name. If you ever leave, everything stays with you.

Map Pack and local ranking improvements typically take 60–120 days, depending on competition, your reviews and your starting point. SEO compounds — the longer it runs, the cheaper each lead gets.

The Map Pack (or 3-Pack) is the block of three local businesses shown with a map at the top of Google for searches like “plumber near me”. It captures a large share of calls for local home service searches, which is why it's the highest-ROI channel in home services.

Your Google Business Profile ranks strongest near its verified address. To win neighboring towns, MADBUZZ builds service-area pages for each town, runs Google Ads and LSAs there, and builds reviews that mention those areas.

Yes. For multi-location and multi-state home service brands, MADBUZZ builds location page architecture, service hubs and content that rank across many markets.

SEO earns rankings in Google's search results and Map Pack. AEO (Answer Engine Optimization) earns mentions and citations inside AI answers from ChatGPT, Google AI Overviews, Perplexity and similar tools. MADBUZZ runs both together because they share the same foundation.

AEO is optimizing a business so AI assistants — ChatGPT, Google AI Overviews, Gemini, Perplexity, Copilot, Siri — mention or recommend it in their answers. It builds on SEO but focuses on clear entity data, structured markup, direct answers and trusted third-party signals.

They overlap. SEO targets rankings in search results; AEO targets being quoted or recommended inside AI-generated answers. Strong SEO is the foundation, but AEO adds entity consistency, answer-first content, schema and AI crawler access.

No one can honestly guarantee what an AI model says. What MADBUZZ can do is fix the signals AI systems rely on and track your visibility across assistants over time.

We track a fixed set of customer questions across major AI assistants, record whether your company is mentioned or cited, and monitor referral traffic from AI tools in analytics.

Yes. Google AI Overviews draw on pages Google already trusts and understands. Clear answers, structured data and strong local SEO all improve your chances of being cited.

Yes — when they're built around how homeowners buy. Most home service companies fail on Meta because they copy ecommerce or branding playbooks. MADBUZZ runs lead generation campaigns, retargeting that recovers lost leads, and creative built specifically for trades.

For most home service companies, Google Ads and LSAs come first because they capture people actively searching. Meta Ads then add volume and recover the visitors who didn't call the first time.

Lead forms include qualifying questions, every lead is followed up instantly by the Lead Generation Machine, and tracking reports lead-to-booked-job rate so low-quality audiences get cut.

MADBUZZ produces the ad copy, images and short-form videos, using your real jobs, team and reviews wherever possible.

It's MADBUZZ's automated lead capture and follow-up system for home service companies: instant response to new leads, missed-call text-back, SMS and email follow-up, CRM pipeline automation, review requests and reactivation campaigns.

Most lost leads come from slow response, missed calls and no follow-up. Homeowners usually book whoever responds first, so automation that replies in seconds protects the money you already spend on ads and SEO.

The Lead Generation Machine includes CRM integration and pipeline automation. During the strategy call we review your current tools and confirm the setup.

No. Messages are short, written in your company's voice, sent only to people who contacted you or are past customers, and stop the moment someone books or opts out.

Focus. Home service companies share the same buying pattern — urgent or high-value local searches, phone calls, estimates and reviews — so every playbook, landing page and follow-up sequence is built and tested for that pattern instead of being diluted across unrelated industries.

If you run a home service business that homeowners hire locally, very likely yes. Book a free strategy call and we'll tell you honestly whether we're a fit.