Free calculator

What are missed calls really costing you?

Every unanswered call is a homeowner calling your competitor next. Plug in your numbers and see the yearly cost in 10 seconds.

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Quick answer

How much revenue do missed calls cost a home service company?

The MADBUZZ Missed-Call Revenue Calculator estimates how much revenue a home service company loses from calls it doesn't answer. Multiply missed calls per week by the share of callers who would have booked and your average job value, then by 52 weeks. Example: 8 missed calls × 30% × $450 = $1,080 a week, or about $56,000 a year.

Updated October 2026 · Reviewed by Ben Azoulay, Co-founder of MADBUZZ

Your numbers

How much are missed calls costing you?

Starting values are examples only — replace them with your own. Not sure how many calls you miss? Check your phone system's missed-call log for the last 30 days and divide by 4.

Estimated lost revenue
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Jobs lost per year0
Show me how to recover this ↗

Simple estimate: missed calls × booking rate × job value. Results are illustrations, not predictions.

The fix

Stop losing jobs to voicemail.

01

Answer in seconds, automatically

Missed-call text-back replies to every missed call within seconds, so the homeowner doesn't call the next company.

02

Follow up until they book

Automated SMS and email sequences keep following up — and stop the moment someone books or opts out.

03

See every lead in one place

CRM integration and pipeline automation show which calls turned into booked jobs.

See the Lead Generation Machine →

FAQ

Missed-call revenue FAQ

Multiply your missed calls per week by the percentage of callers who would have booked and by your average job value. Multiply that weekly number by 52 for the yearly figure.
Most lost leads come from slow response, missed calls and no follow-up. Homeowners usually book whoever responds first.
The MADBUZZ Lead Generation Machine adds instant lead response, missed-call text-back, SMS and email follow-up, CRM automation and reactivation campaigns.
It's a simple estimate based on the numbers you enter. Your real results depend on your market, pricing, close rate and how quickly leads are followed up.
Built exclusively for home service companies

Every missed call is a booked job for someone else.

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