Google Ads & LSAs that book real jobs.
Google Search Ads and Local Services Ads built for home service companies — every click, call and dollar tracked back to a booked job. Most clients see booked calls in 7–14 days.
5.0on Google reviewsWhat is MADBUZZ Google Ads?
MADBUZZ manages Google Search Ads and Local Services Ads (LSAs) exclusively for home service companies — roofing, HVAC, plumbing, electrical, remodeling, restoration, pest control, landscaping and more. Campaigns typically produce booked calls within 7–14 days of launch, every call is recorded and tracked to revenue, ad spend is billed by Google directly to you, and contracts are month-to-month.
Google Ads & LSAs: what you get.
Local Services Ads (Google Guaranteed)
We set up, verify and manage your LSA profile so you show at the very top of Google with the Google Guaranteed badge — and you only pay for real leads, not clicks.
Google Search campaigns
Tightly themed campaigns around money keywords like “AC repair near me”, “emergency plumber” and “roof replacement”, with negative keyword lists built from millions in real home service ad spend.
Call tracking & recording
Every inbound call is tracked to the campaign, keyword and ad that produced it, and recorded so you can hear exactly how leads are handled.
Conversion-focused landing pages
Dedicated, fast landing pages per service and service area — one clear offer, one phone number, one form — instead of sending paid clicks to your homepage.
Bid & budget management
Budgets shift daily toward the services, hours, ZIP codes and devices that produce booked jobs at the lowest cost — not the most clicks.
Revenue reporting
Reporting tied to booked jobs and revenue, not impressions. You see cost per lead, cost per booked job and return on ad spend by channel.
From audit to scale
Audit (week 1)
We audit your existing account, call handling, service areas and competitors, and find where budget is leaking.
Build (weeks 1–2)
Tracking, conversion actions, LSA profile, Search campaigns and landing pages are built and launched.
Optimize (weeks 2–8)
Search terms, bids, schedules and geo-targets are tightened every week based on booked-job data.
Scale (month 3+)
We expand into adjacent services and towns once cost per booked job is stable.
Google Ads for every home service vertical
Core trades
Remodeling, construction & exteriors
Restoration & remediation
Property, outdoor & recurring services
Google Ads nationwide — and block by block in the Tri-State.
MADBUZZ runs Google Ads for home service companies across the United States and Canada. In the New York tri-state area we go deeper, with dedicated programs for every borough, New Jersey county and Connecticut town.
What this looks like in the real world
HVAC · Texas
From 4 calls a week to a fully booked board: +350% booked calls, –42% cost per lead, 6.8× ROAS over 6 months.
Roofing · Florida
From invisible to #1 in the Map Pack: rank #47 → #1, +280% organic leads, +1,420% map views over 5 months.
Electrical · Georgia
Expanded from 1 city to 7 cities of operation through multi-city marketing infrastructure.
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