Solar marketing

Solar Installation Company Marketing that makes the phone ring.

Google Ads, LSAs, Meta Ads, local SEO, AEO and lead automation built specifically for solar installers — tracked to booked jobs, not clicks.

Call (516) 206-2802 Free growth audit
✓ Google Premier Partner·✓ Month-to-month·✓ 22 in-house specialists
5.0on Google reviews
// Free growth audit

Get your free strategy call.

Tell us about your business. We'll respond within 24 hours.

✓ Free·✓ No obligation·✓ Month-to-month
✓

You're on the list.

We'll reach out within 24 hours with your custom growth strategy.

Quick answer

What is the best way to market a solar installation company?

For most solar installers, the highest-return mix is Google Local Services Ads and Search Ads for immediate calls, local SEO and Google Business Profile optimization to win the Map Pack, Meta Ads to build demand and retarget visitors, AEO so AI assistants recommend you, and automated follow-up so no lead goes cold. MADBUZZ runs this mix exclusively for home service businesses.

The playbook

How we grow solar installers

Solar is a competitive, research-heavy purchase with plenty of low-quality lead sellers in the market. We build your own lead engine instead — Search campaigns on installation intent, qualification questions on every form, retargeting during the research phase, and follow-up that keeps consultations moving.

Searches we target

solar panel installation near mesolar installersresidential solarsolar battery storagesolar companysolar panel cost
Channels

Five systems for solar installers

01

Google Ads & LSAs

Google Search Ads and Local Services Ads that put you at the very top of Google — tracked to booked jobs.

Explore Google Ads →
02

Meta Ads & Retargeting

Facebook and Instagram lead generation and retargeting campaigns built for homeowners, not likes.

Explore Meta Ads →
03

Local SEO & National SEO

Google Business Profile, service-area pages, reviews and technical SEO to win the Map Pack.

Explore SEO →
04

AEO — Answer Engine Optimization

Answer Engine Optimization so ChatGPT, Google AI Overviews, Gemini and Perplexity recommend you.

Explore AEO →
05

Lead Generation Machine

Instant lead response, missed-call text-back, SMS follow-up and CRM automation — 24/7.

Explore Lead Generation Machine →
Markets

Solar Installation Company Marketing near you

Solar marketing in New York CitySolar marketing in ManhattanSolar marketing in BrooklynSolar marketing in QueensSolar marketing in the BronxSolar marketing in Staten IslandSolar marketing in New JerseySolar marketing in Connecticut
Related industries

Also in remodeling, construction & exteriors

General ContractorsKitchen & Bathroom RemodelingHome Renovation CompaniesWindow & Door InstallersFlooring ContractorsPainting CompaniesFence & Deck ContractorsGarage Door CompaniesHandyman ServicesInsulation ContractorsGutter Installation & Cleaning

See all industries →

FAQ

Frequently asked questions

For most solar installers, the highest-return mix is Google Local Services Ads and Search Ads for immediate calls, local SEO and Google Business Profile optimization to win the Map Pack, Meta Ads to build demand and retarget visitors, AEO so AI assistants recommend you, and automated follow-up so no lead goes cold. MADBUZZ runs this mix exclusively for home service businesses.
Shared leads are sold to several installers at once and convert poorly. Generating exclusive leads through your own ads, SEO and follow-up usually costs less per signed contract.
Google Ads and Local Services Ads can produce booked calls in 7–14 days. Local SEO and Map Pack gains typically take 60–120 days and compound over time.
Yes. MADBUZZ works with home service businesses across the United States and Canada, with deep coverage in New York City, New Jersey and Connecticut.
No. All MADBUZZ engagements are month-to-month and can be cancelled anytime.
Built exclusively for home service companies

More solar jobs. Less chasing.

Book your free growth strategy call ↗Call (516) 206-2802
✓ Free marketing & competitor audit✓ Custom growth roadmap✓ Zero obligation
📞 Call (516) 206-2802