Home service marketing in Gerritsen Beach.

Brooklyn has roughly 2.7 million residents and some of the most varied housing in the city — brownstones, rowhouses, prewar walk-ups and new towers — which means boilers, flat roofs, old plumbing and electrical upgrades are constant. Search competition is fierce and hyper-local, so we build neighborhood pages, neighborhood-targeted ads and review profiles that win block by block.

Gerritsen Beach is its own micro-market inside Brooklyn. Ad costs, competitors and even the search terms homeowners use change from one neighborhood to the next, so we run Gerritsen Beach with its own geo-targeting, landing page and tracking instead of lumping it into a borough-wide campaign.